| Year | Publication |
|---|
| (2011) | 'How Brand Communities Emerge: The Beamish Conversion Experience'
O'Sullivan, S., Richardson, B., Collins, A.; (2011) 'How Brand Communities Emerge: The Beamish Conversion Experience'. Journal of Marketing Management, [Details] |
| (2011) | 'Marketing Academics and Practitioners: Towards Togetherness'
Baron, S., Richardson, B., Earles, D., Khogeer, Y. (2011) 'Marketing Academics and Practitioners: Towards Togetherness'. Journal of Customer Behaviour, 10 (Autumn):291-302 [Details] |
| (2008) | 'It's Far More Important Than That: Football Fandom and Cultural Capital'
Richardson, B., Turley, D.; (2008) 'It's Far More Important Than That: Football Fandom and Cultural Capital'. European Advances in Consumer Research, 8 :33-38 [Details] |
| (2006) | 'Support Your Local Team: Resistance, Subculture, and the Desire for Distinction'
Richardson, B.; (2006) 'Support Your Local Team: Resistance, Subculture, and the Desire for Distinction'. Advances in Consumer Research, 2006 (1):175-180 [Details] |
| (2004) | 'New Consumers and Football Fandom: The Role of Social Habitus in Consumer Behaviour'
Richardson, B.; (2004) 'New Consumers and Football Fandom: The Role of Social Habitus in Consumer Behaviour'. Irish Journal of Management, 25 (1):88-101 [Details] |
| (2003) | 'Football Supporters and Football Team Brands: A Study in Consumer Brand Loyalty'
Richardson, B.; (2003) 'Football Supporters and Football Team Brands: A Study in Consumer Brand Loyalty'. Irish Marketing Review, 16 [Details] |
| Year | Publication |
|---|
| (2013) | European Association for Consumer Research conference: Consumer Research in Turbulent Times
O'Sullivan, Maire; Richardson, Brendan (2013) Tribalism in Turbulent Times: Liminality as motivator for tribal membership European Association for Consumer Research conference: Consumer Research in Turbulent Times [Details] |
| (2013) | European Association for Consumer Research Conference: Consumer Research in Turbulent Times
O'Sullivan, Stephen; Richardson, Brendan (2013) Hens in the Cock House: Renegotiating female identity in the male dominated beer pong subculture European Association for Consumer Research Conference: Consumer Research in Turbulent Times [Details] |
| (2012) | Academy of Marketing Annual Conference 2012 Marketing: Catching The Technology Wave
O'Sullivan, Stephen; Richardson, Brendan (2012) Facilitating consumer-consumer-brand relationships and a brand network orbit: Two sides of the brand community development coin Academy of Marketing Annual Conference 2012 Marketing: Catching The Technology Wave [Details] |
| (2012) | Asia Pacific Association for Consumer Research Conference 2012
O'Sullivan, Maire; Richardson, Brendan (2012) Just too cool: Managing the expectations of a brand community Asia Pacific Association for Consumer Research Conference 2012 [Details] |
| (2011) | Academy of Marketing Annual Conference
O'Sullivan, M., & Richardson, B.; (2011) Tight knit? Evolving Relationships in a Consumption Community Academy of Marketing Annual Conference University of Liverpool/ Aintree, [Details] |
| (2011) | Academy of Marketing Consumer Research SIG workshop on consumer persuasion
Richardson, B. (2011) Is co-participation the new persuasion? A conceptual reflection on tribal marketing’s contribution to the X Factor effect Academy of Marketing Consumer Research SIG workshop on consumer persuasion [Details] |
| (2011) | Academy of Marketing Annual Conference
O'Sullivan, S., & Richardson, B.; (2011) And In the Beginning There Was No Brand: The BPONG IRELAND Brand Community Academy of Marketing Annual Conference University of Liverpool/ Aintree, [Details] |
| (2010) | University of Liverpool Management School/ Keele University Annual Ethnography Symposium
O Sullivan, S., Richardson, B., Gillen, J.; (2010) Its Important to be Earnest: The Seriousness of Play in Constructing Group Identity University of Liverpool Management School/ Keele University Annual Ethnography Symposium  [Details] |
| (2008) | University of Liverpool Management School/ Keele University Annual Ethnography Symposium
Richardson, B., Turley, D.; (2008) From the Shed to the Kop: Ethnography as a method for studying the Consumer Behaviour of Football Supporters University of Liverpool Management School/ Keele University Annual Ethnography Symposium [Details] |
| (2006) | Irish Academy of Management Annual Conference
Richardson, B.; (2006) Stoked: An Ethnographic Study of Surfing Irish Academy of Management Annual Conference University College Cork, [Details] |
| (2006) | Irish Academy of Management Annual Conference
Richardson, B.; (2006) We've All Had Hairy Days: A Study of the Motives and Beliefs of High Risk Kayakers Irish Academy of Management Annual Conference University College Cork, [Details] |
| (2005) | Academy of Marketing Annual Conference
Richardson, B.; (2005) The Best A Man Can Get: Football Consumers as Local Heroes Academy of Marketing Annual Conference Dublin Institute of Technology, [Details] |
| (2005) | Association for Consumer Research Annual Conference 2005
Richardson, B.; (2005) Support Your Local Team: Resistance, Subculture, and the Desire for Distinction Association for Consumer Research Annual Conference 2005 San Antonio, [Details] |
| (2003) | IAM Annual Conference
Richardson, B.; (2003) New Consumers and Football Fandom: The Role of Social Habitus in Consumer Behaviour IAM Annual Conference Smurfit Business School, , 01-SEP-03 - 01-SEP-03 [Details] |
| (2003) | UCC Doctoral Colloquium
Richardson, B.; (2003) Football Fandom and the Postmodern Consumer: Applying Cultural Capital to the Consumption of Popular Culture UCC Doctoral Colloquium University College Cork, , 02-APR-03 - 02-APR-03 [Details] |
| (2002) | UCC Doctoral Colloquium
Richardson, B.; (2002) Harley Davidson, Hot Rods, and Huddersfield Town FC: Brand Communities or Subcultures of Consumption? UCC Doctoral Colloquium University College Cork, , 02-APR-02 - 02-APR-02 [Details] |
| (2002) | IAM Annual Conference
Richardson, B.; (2002) Football Supporters and Football Team Brands: A Study in Consumer Brand Loyalty IAM Annual Conference Waterford Institute of Technology, , 01-SEP-02 - 01-SEP-02 [Details] |
| (2001) | UCC Doctoral Colloquium
Richardson, B.; (2001) Sunshine Supporters: A Study of the Consumer/Brand Relationship Between Football Supporters and Football Team Brands UCC Doctoral Colloquium University College Cork, [Details] |
