Airline strategy: Keeping the legacy carrier competitive. How can mature airlines stay ahead in the low-fare airline era?

Research output: Chapter in Book/Report/Conference proceedings › Chapter › peer-review

Original language	English
Title of host publication	Air Transport in the 21st Century
Subtitle of host publication	Key Strategic Developments
Publisher	Ashgate Publishing Ltd
Pages	129-144
Number of pages	16
ISBN (Print)	9781409400974
Publication status	Published - 2011
Externally published	Yes

Cite this

@inbook{2b30b0a06d614f9690a37c94edff4d8d,

title = "Airline strategy: Keeping the legacy carrier competitive. How can mature airlines stay ahead in the low-fare airline era?",

author = "Alan Gogbashian and Thomas Lawton",

year = "2011",

language = "English",

isbn = "9781409400974",

pages = "129--144",

booktitle = "Air Transport in the 21st Century",

publisher = "Ashgate Publishing Ltd",

}

TY - CHAP

T1 - Airline strategy

T2 - Keeping the legacy carrier competitive. How can mature airlines stay ahead in the low-fare airline era?

AU - Gogbashian, Alan

AU - Lawton, Thomas

PY - 2011

Y1 - 2011

UR - https://www.scopus.com/pages/publications/84901076415

M3 - Chapter

AN - SCOPUS:84901076415

SN - 9781409400974

SP - 129

EP - 144

BT - Air Transport in the 21st Century

PB - Ashgate Publishing Ltd

ER -