Expanding the lens- narrative analysis in netblographic research

Research output: Contribution to conferencePaperpeer-review

Original languageEnglish (Ireland)
Publication statusPublished - 2009
EventEIASM 5th Workshop on Interpretive Consumer Research, - Universita Commerciale Luigi Bocconi, Milan, Italy
Duration: 2 Apr 20093 Apr 2009

Conference

ConferenceEIASM 5th Workshop on Interpretive Consumer Research,
Country/TerritoryItaly
CityMilan
Period2/04/093/04/09

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