GhostWriter-2.0: Product reviews with case-based support

Research output: Chapter in Book/Report/Conference proceedingsChapterpeer-review

Abstract

A lot of user-generated content on the Web takes the form of records of personal experiences. Case-Based Reasoning offers a way of helping one user to reuse another's experiences from the Web. In this paper, we present GhostWriter-2.0, a Case-Based Reasoning system that supports a user who is writing a product review. GhostWriter-2.0 makes suggestions to the user, in the form of short phrases that are mined from other reviews. The purpose of the suggestions is to prompt the user to write a more comprehensive and helpful review than she might otherwise have done. We explain how GhostWriter-2.0's case base is populated with relevant and helpful reviews from Amazon. We show how it extracts and scores phrases in these reviews to decide which to suggest to the user.We report a trial with real users, in which users made greater use of GhostWriter-2.0's suggested phrases than they did of phrases suggested by a system that used a more random form of selection.

Original languageEnglish
Title of host publicationRes. and Dev. in Intelligent Syst. XXVII
Subtitle of host publicationIncorporating Applications and Innovations in Intel. Sys. XVIII - AI 2010, 30th SGAI Int. Conf. on Innovative Techniques and Applications of Artificial Intel.
PublisherSpringer London
Pages467-480
Number of pages14
ISBN (Print)9780857291295
DOIs
Publication statusPublished - 2011
Event30th SGAI International Conference on Innovative Techniques and Applications of Artificial Intelligence, AI 2010 - Cambridge, United Kingdom
Duration: 14 Dec 201016 Dec 2010

Publication series

NameRes. and Dev. in Intelligent Syst. XXVII: Incorporating Applications and Innovations in Intel. Sys. XVIII - AI 2010, 30th SGAI Int. Conf. on Innovative Techniques and Applications of Artificial Intel.

Conference

Conference30th SGAI International Conference on Innovative Techniques and Applications of Artificial Intelligence, AI 2010
Country/TerritoryUnited Kingdom
CityCambridge
Period14/12/1016/12/10

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