Market-Oriented Design and Strategic Marketing of New Pelagic Fish Products in Irish SMEs

Research output: Chapter in Book/Report/Conference proceedings › Chapter › peer-review

Original language	Undefined/Unknown
Title of host publication	Tourism and Hospitality Research in Ireland: Entrepreneurs Driving Tourism and Hospitality
Publication status	Published - 2017

Cite this

@inbook{f38c3ce7c5e4481584db09ac9d9a6688,

title = "Market-Oriented Design and Strategic Marketing of New Pelagic Fish Products in Irish SMEs",

author = "Elizabeth McKenzie and Joe Bogue and Rob Hamlin",

year = "2017",

language = "Undefined/Unknown",

booktitle = "Tourism and Hospitality Research in Ireland: Entrepreneurs Driving Tourism and Hospitality",

}