Re-placing place in marketing: A resource-exchange place perspective

Research output: Contribution to conference › Paper › peer-review

Original language	English (Ireland)
Publication status	Published - 2017
Event	QUIS 15 - University Of Porto, Porto, Portugal Duration: 12 Jun 2017 → 15 Jun 2017

Cite this

@conference{9d7ae8b98b144ffa96b5d4b9dd502862,

title = "Re-placing place in marketing: A resource-exchange place perspective",

author = "Carol Kelleher and Rosenbaum, \{Mark S.\} and Margareta Friman and Per Kristensson and Anne Scherer",

year = "2017",

language = "English (Ireland)",

note = "QUIS 15 ; Conference date: 12-06-2017 Through 15-06-2017",

}