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Review of Paul Glimcher, Foundations of neuroeconomic analysis.

Research output: Contribution to specialist publication Book/Film/Article review

Abstract

Reviews the book, Foundations of Neuroeconomic Analysis by Paul W. Glimcher (2010). This book propounds a methodology and theoretical framework for scientifically sound neuroeconomics. The methodology is based on a generalized hypothesis about the mechanics of economic choice that, if verified by a sufficient battery of tests, would make collection of neuroimaging data a standard part of experimental microeconomics. The book begins with the axiomatic structure of GARP and expected utility theory (EUT) and sets out to minimally amend their conjunction, under the guidance of choice experiments designed to test explicit structural models of information representation and processing, in such a way that it incorporates models of causal mechanisms. Overall this book is the best demonstration that neuroeconomics is not necessarily snake-oil. (PsycInfo Database Record (c) 2025 APA, all rights reserved)
Original languageEnglish
Pages248-250
Number of pages3
Volume33
No.1
Specialist publicationJournal of Economic Psychology
DOIs
Publication statusPublished - 2011

Keywords

  • Decision Making
  • Neuroimaging
  • Utility Theory
  • Neuroeconomics

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