Value Proposition Preferences of Credit Union Members and Patronage Activity

Research output: Contribution to journal › Article › peer-review

Original language	English (Ireland)
Pages (from-to)	567-589
Journal	International Journal of Bank Marketing
Volume	32
Issue number	6
Publication status	Published - 2014

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

@article{488d8f39072c4487bb6511e91c2d5f39,

title = "Value Proposition Preferences of Credit Union Members and Patronage Activity",

author = "Noreen Byrne and Olive McCarthy",

year = "2014",

language = "English (Ireland)",

volume = "32",

pages = "567--589",

journal = "International Journal of Bank Marketing",

issn = "0265-2323",

publisher = "Emerald Group Publishing Ltd.",

number = "6",

}