We’ve got Beef! Legacy Media Framing of Beef Narratives and Implications for Citizen-Consumer Sensemaking

Sean Tanner
, David Giles
, Mary McCarthy

Cork University Business School

Research output: Chapter in Book/Report/Conference proceedings › Conference proceeding › peer-review

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Academy of Marketing Conference 2024
Tanner, S. (Participant)
1 Jul 2024 → 4 Jul 2024
Activity: Participating in or organising an event › Participating in a conference, workshop, ...