Wu Ming’s Transmedia Activism: Ethical and Political Challenges to Neoliberalism

Research output: Book/ReportBookpeer-review

Abstract

This book explores the activism of the Italian collective Wu Ming. Engaging in a dynamic conversation with critical theory, post-workerist philosophy and eco-criticism, Saporito illuminates how Wu Ming’s forms of protest radically challenge neoliberal models of subjectivity through a revived commitment to an ​eco-centric ethics. The book charts how Wu Ming’s interventions, combining embodied, literary and online activism, aim to performatively create life-rhythms, practices and ultimately a political subjectivity alternative to fast-paced anthropocentric models imposed by neoliberal apparatuses. In-depth analyses of Wu Ming’s participation in the 27th Genoa G8 Summit, literary texts and online presence define the trajectory of their interventions, which moved from a traumatic repudiation of neoliberal apparatuses in Genoa to a thorough exploration of how these apparatuses produce and control subjectivity. Wu Ming’s literary texts invite the reader to grasp the complexity of the human-non-human relations these apparatuses exploit, while affirmatively exploring eco-centric ethical relations to the non-human other. Wu Ming open their bodies to these relations via hikes, walks, and performances where they try out slow-paced life rhythms and experiment with the non-human affordances of multiple media. Wu Ming’s transmedia activism links these offline initiatives with online strategies that promote the collective creation of critical content, slow down online users’ fast-paced experience, and mobilise a network of human and non-human agents that re-energise embodied, street actions.

Original languageEnglish
PublisherSpringer Nature
Number of pages218
ISBN (Electronic)9783031578885
ISBN (Print)9783031578878
DOIs
Publication statusPublished - 1 Jan 2024

Keywords

  • Activism
  • Critical theory digital
  • Neoliberal ideology
  • Performativity
  • Subjectivity
  • Transmedia

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